Formula E vs Formula 1
Formula One is evolving to remain relevant and interesting in the 21st century. A unique age where if it isn’t green enough, it can get ‘canceled’, and if it doesn’t trend on social media, it doesn’t matter!
This evolution involves making decisions that affect how the engine is designed as well as transforming the sport’s interaction with the fans. F1, like any other successful business, is implementing these changes one step at a time and learning as it goes.
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
In this episode, the second part of two, Ed Bernardon interviews Bob Bell, Strategic Advisor to BWT Alpine F1 team. He’s been in Formula One racing for 36 years and has won several championships with different teams. Today, he’ll walk us through the changes that he expects the sport to make in the next decade.
