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05 January 2026

Daily Newsletter

05 January 2026

Toyota’s global vehicle sales fall 2% in November

Overseas sales declined by 2.6% to 788,789 units.

Frankie Youd January 02 2026

Japan’s Toyota Motor Corporation reported a 1.9% year-on-year decline in global sales to 965,919 vehicles in November 2025, including its Daihatsu and Hino subsidiaries, with sales in Japan rising by 1.5% to 177,130 units while overseas sales declined by 2.6% to 788,789 units.

In the first eleven months of 2025, Toyota Group’s sales increased by 4.8% to 10,327,976 units, with sales in Japan rising by over 12% to 1,922,533 units, reflecting mainly a strong first-half rebound following last year’s production stoppages at Daihatsu, while overseas sales increased by 3.2% to 8,405,443 units. Toyota remains the world’s largest vehicle manufacturing group, ahead of Germany’s Volkswagen Group.

Sales of Toyota- and Lexus-branded vehicles increased by 3.8% to 9,605,105 units year-to-date, with sales in Japan rising by 4.1% to 1,395,853 units while overseas sales were up by 3.7% to 8,209,252 units. Sales in North America rose by 7.2% to 2,664,715 units, while deliveries in Latin America (excluding Mexico) fell by 3.2% to 436,092 units. In Asia, excluding Japan, sales rose by 2.5% to
2,960,453 units, driven by strong growth in India, Vietnam and Pakistan, while in Europe volumes increased by 1.6% to 1,088,836 units.

Toyota and Lexus reported an 11% rise in global sales of electrified vehicles to 4,555,275 units in the first eleven months of the year, accounting for over 47% of total sales. Sales of battery electric vehicles (BEVs) rose by over 35% to 176,025 units, almost all of which were sold overseas, while global sales of hybrid electric vehicles (HEVs) rose by just under 8% to 4,049,836 units.

Daihatsu’s global sales increased by almost 27% to 621,833 units year-to-date, with sales in Japan rebounding by 48% to 495,743 units following last year’s production stoppages, while overseas sales fell by 19% to 126,090 units – mainly reflecting weak demand in Indonesia.

The group’s commercial vehicle unit, Hino Motors, reported an 11% decline in global sales to 101,038 units, with sales in Japan falling by over 18% to 30,937 units, while overseas sales declined by almost 8% to 70,101 units.

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