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15 August 2023

Daily Newsletter

15 August 2023

General Motors JV launches Baojun Cloud EV

Prices starting at under $14k

Dani Cole August 15 2023

General Motors’ China joint venture, SAIC-GM-Wuling (SGMW), has launched an electric hatchback with a price tag starting at 95,800 RMB ($13.2k).

It is expected that the Baojun Yun Duo (Cloud) will compete with BYD’s Dolphin and Volkswagen’s ID.3

SGMW sells vehicles under the Wuling and Baojun brand names.

In 2020, SGMW launched the Wuling Hongguag Mini EV, with a starting price tag of around $10,000.

Automakers have been cutting their prices in China amid intense EV competition, including VW, which slashed its ID.3 to 125,900 RMB (around $17,500) earlier this year.

Tesla announced that later this month it will cut the price of some of its Model Y vehicles (Long Range and Performance), as well as offer insurance subsidies for Model 3 customers.

The Yun Duo comes with a 100-kW electric drive motor and generates maximum torque of 330 Nm.

It also claims a DC fast-charging time of 30 minutes, taking the vehicle from 30% to 80%.

It will be available in four versions.

High upfront costs could be detrimental towards the growth of the off-highway EV market

The global off-highway electric market is expected to grow at a CAGR of 17.4% by 2030, per GlobalData estimates. Despite the strong growth, high upfront costs may pose a challenge. Due to the high capacity of these vehicles, they consume large amounts of power from a number of battery packs installed on the vehicle, whose high cost in turn adds to the cost of the vehicle, thereby increasing the initial cost. However, governments worldwide are offering subsidies and tax exemptions in order to help customers to counter the initial purchase cost.

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