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18 November 2024

Daily Newsletter

18 November 2024

GAC Group targets 2m annual sales for own brands

GAC is showcasing new NEV models at the Guangzhou International Auto Show.

David Leggett November 18 2024

GAC Group's self-owned brands have unveiled three models at the 22nd Guangzhou International Auto Show.

The S7 was described by GAC as its first advanced intelligent vehicle, featuring AI-driven ambient lighting with eight ‘preset expressions for personalised interaction’. It also showed the Aion UT, the third global strategic model from Aion as well as the HYPTEC HL, described as GAC's 'luxury intelligent flagship SUV, which combines yacht-style wraparound design with zero-gravity seats for an unmatched luxury electric driving experience.’

Alongside the vehicle debuts, GAC Group introduced its three-year strategic initiative – "Panyu Action" – which aims to increase the share of self-owned brands to over 60% of total group sales by 2027, targeting 2 million units in annual sales.

Designed to drive GAC Group's transformation, the company said "Panyu Action" will enhance operational efficiency and ‘position the company for sustained high-quality development’.

Feng Xingya, President of GAC Group, said: "GAC Group has taken a solid step forward in its new phase of transformation. We will forge ahead with determination and live up to expectations, presenting an all-new GAC to everyone over the next three years!"

GAC Group says it has invested over 50 billion yuan in independent research and development. The company plans to invest an additional 50 billion yuan in the next three years to support the "Panyu Action" initiative.

"Right now, GAC's global expansion is entering a new phase, with vehicle exports and local production moving forward together," said Wei Haigang, President of GAC International. " We will continue to expand international markets, with plans to reach 100 countries and regions by 2027, and export 500,000 vehicles."

GAC said the new models shown at the show highlight GAC Group's ‘dedication to leading the smart electric vehicle market, with plans for their introduction to international markets as part of the company's ongoing global expansion strategy’.

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