Nissan North America has announced a new small vehicle strategy in response to changing consumer tastes.
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The Sentra will remain the brand’s Nissan’s core entry in the compact passenger car market in North America but will soon be re-engineered. The next generation will be introduced in 2006 and the Aguascalientes plant in Mexico, which builds the current model, will continue to be the sole global source for the Sentra.
Nissan also plans to introduce at least one all-new vehicle responding to new customer needs for smaller cars. Current examples of this type of vehicle include the Nissan Cube (Japan) and Nissan March/Micra (Japan, Europe). This all-new vehicle, smaller than the Sentra, will be introduced in North America during calendar year 2007.
