Ford expects to post losses in Brazil for the next two years due to high operational costs, according to its Director Martin Inglis.

The company however plans to resume profits at its new Bahia state plant, where Ford is to receive incentives from the state government. Ford is investing R$1.3bil in the new site, which will become operational in 2002.

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Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

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Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

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