The third Tesla Model S fire in six weeks has been confirmed by the automaker.
The Tesla Motors Club website contains pictures and a story about another fire involving a Model S on Wednesday afternoon (7 November) that a company spokeswoman confirmed to the Reuters news agency and other media.
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Ironically, the accident occurred in Smyrna, Tennessee, where Nissan makes its own EV – the Leaf.
Tesla said it had been in touch with the driver, who was not injured.
“Our team is on its way to Tennessee to learn more about what happened in the accident,” Tesla spokeswoman Elizabeth Jarvis-Shean said in a statement. “We will provide more information when we’re able to do so.”
The company said the fire was the result of an accident and was not a spontaneous event.
The Tennessee Highway Patrol said the incident occurred on Interstate 24 in Smyrna. “It’s possible that it ran over a piece of metal in the roadway,” patrol dispatcher Kathy Bryant said. “There was extensive damage.”
The police report did not say how fast the 2013 model year car was traveling, but the driver was able to pull off the roadway and get out of the car. The incident occurred four miles from the exit for the Nissan plant.
The first Model S fire occurred on 1 October near Seattle when the car collided with a large piece of metal debris in the road that punched a hole through the armour plate protecting the battery pack. US safety regulators at the National Highway Traffic Safety Administration later said they found no evidence to indicate a vehicle defect.
The second fire took place later in the month in Merida, Mexico, when according to reports a car drove through a roundabout, crashed through a concrete wall and hit a tree.
Neither driver was injured in the earlier accidents and in all three cases the company said the owners have asked the company for replacement cars.
After the first fire, Tesla Chief Executive Elon Musk defended the safety performance of electric cars. “For consumers concerned about fire risk, there should be absolutely zero doubt that it is safer to power a car with a battery” than a conventional gas-powered vehicle, he said on a blog post.
Company executives called that first fire a “highly uncommon occurrence,” likely caused by a curved metal object falling off a semi-trailer and striking up into the underside of the car in a “pole-vault effect.”
At the time, Musk did not say if Tesla would make any changes to the Model S battery design as a result of the first accident. Jarvis-Shean had no immediate comment when asked by Reuters if such changes were being considered.
Karl Brauer, senior analyst at Kelley Blue Book, said: “The problem here isn’t that the cars lack effective safety technology, as all three Tesla accidents and fires have resulted in no injuries to the drivers. The problem is that we have three fires in six weeks. At some point the cause of the fire, the safety of the drivers and even the attitude of the owners (all three apparently want another car) stops mattering because you’re left with recurring headlines featuring the words ‘Tesla’ and ‘fire’.
“For a company with a stock price based as much or more on image than financials, those recurring headlines are highly damaging.”
Reuters noted that since the first fire, Tesla’s shares have fallen more than 26% and this week’s declines were the worst one week drop since May 2012.
