MG owner and GM/Volkswagen JV partner SAIC Motor said the company’s goal for its 12th five-year guideline (2011–2015) is to double its annual sales and marketing targets, while at the same time paying more attention to overseas business expansion and localisation of research and development.
According to gasgoo.com, citing dfdaily.com, SAIC said it would boost production and sales to 6m vehicles with emphasis on “foreign business”.
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An increase annual production and marketing of its own brands, R&D localisation to over 40%, strengthen self-development innovation ability, form an independent system for domestic development of spare parts and increase new energy vehicles’ domestic market share to about 20%.
SAIC reportedly has already begun to promote joint-venture production of own brand models, such as the Shanghai GM Chevrolet Sail and SGMW Baojun.
International operations include the UK factory starting to produce the MG6 this year and SAIC will also sell its Yuejin brand vehicles internationally under the Iveco Brand. And it plans to enter the Indian market in partnership with GM.
“The Indian marketplace has a great deal of potential,” said SAIC president Chen Hong. “Although total sales in 2009 were around 2m vehicles, its growth rate for the next few years is very high. We expect that it will at least double by 2015. Sales in India now are equivalent to Chinese sales in 2000. With regards to speed of future development, India believes that it is on par with China.”
SAIC hopes to pass automobile sales of 4m units this year, the first of its new five-year plan. According to the China Automotive Industry, the company’s sales in 2010 passed 3.55m vehicles, up 31.53%.
