Nissan has returned to Super Bowl advertising after a gap of 18 years. The company's TV commercial was used to reveal not only a future 1,250hp front-wheel drive Le Mans racing car, but the next generation Maxima.
Nissan has returned to Super Bowl advertising after a gap of 18 years. The company’s TV commercial was used to reveal not only a future 1,250hp front-wheel drive Le Mans racing car, but the next generation Maxima.
Details on both vehicles are limited but the 2016 Maxima should have its in-the-metal debut at either the Chicago auto show later this month, or else at the New York show in April. It was previewed by the Sport Sedan concept at the 2014 Detroit show.
Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.
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