Goodyear workers have gone on strike after negotiations with the United Steelworkers Union collapsed.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Negotiations were under way to renew the existing labour contract or agree on a new contract.


In a statement, Goodyear claimed that “the union rejected a comprehensive proposal from Goodyear that would improve its competitive position while maintaining substantial commitment to manufacturing in North America. Negotiations stalled after the union’s proposals to Goodyear did not include key items found in their agreements with competitors.”


“We simply cannot accept a contract that knowingly creates a competitive disadvantage versus our foreign-owned competition and increases our cost disadvantage versus imports,” said Goodyear chief negotiator Jim Allen.


The tyre maker said its final offer to the union delivered yesterday morning included provisions for job security and significant investments for USW-represented plants, a company-funded plan to secure retiree medical benefits and restoration of prior pension service credit.


Union representative Ron Hoover, told dpa-AFX yesterday that the company left workers with no choice but to strike. The last Goodyear proposal included the closure of two plants. “We can’t let more plants close,” said Hoover.


The strike affects 14,000 workers at 12 U.S. plants covered under the master labour agreement and four additional facilities in Canada.


The current labour contract expired on 22 July but was renewed on the basis that either party could give 72 hours notice to end the contract at any time.


The United Steelworkers Union gave notice on Monday, prompting intensive talks for three days, but failed to reach an agreement.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact