GM is sticking to its forecast for improved profitability in 2015. The company confirmed previous guidance at an investment bank conference in Detroit.
The company also reaffirmed previously announced 2016 targets (including a return to profitability in Europe) and GM’s plan to achieve 9-10% margin by early next decade.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
CEO Mary Barra, President Dan Ammann, and Executive Vice President and Chief Financial Officer Chuck Stevens shared this outlook with investor analysts attending the Deutsche Bank 2015 Global Auto Industry Conference in Detroit.
GM reiterated it is on track to meet its previously announced 2016 financial targets to achieve EBIT-adjusted margins in North America of 10% percent; to return to profitability in Europe, and to maintain strong margins in China.
“We had a pivotal year in 2014, outlining a customer-focused strategic plan for the company and delivering on our commitments by achieving strong core operating performance,” Barra said.
“We’ll build on this momentum in 2015 and continue executing our plan to become the most-valued automotive company.”
