Enterprise Rent-A- Car, North America’s largest rental car company, will begin offering a satellite navigation service to its customers at selected airport rental locations.

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The units will be customised versions of Garmin’s popular StreetPilot c340 automotive navigator.


Garmin’s portable automotive navigation units will be rolled out in January at 45 Enterprise airport locations across the US. 


By the end of March, Garmin’s StreetPilot navigators will be available at Enterprise’s top 100 airport locations.


“We’re very excited to provide Enterprise Rent-A-Car with a specialised version of one of our flagship automotive navigators,” said Gary Kelley, Garmin’s vice president of marketing.


“Whether traveling for business or pleasure, Enterprise customers can now count on the convenience and safety of state-of-the-art, easy-to-use Garmin GPS navigation which takes all the stress out of driving in an unfamiliar city.”

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