Cars of the future may soon be stronger and more environmentally friendly because vehicle constituents will be ‘grown’.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

So claim scientists at QinetiQ, Europe’s largest science and technology organisation, who are leading a groundbreaking new project called Biomat, which aims to harness the full potential of natural plant fibres as raw materials for the automotive industry.

The new materials, which incorporate flax, hemp and willow fibres are lighter, stronger, cleaner to produce and easier to recycle than materials currently used. Increased consumer environmental awareness, coupled with tough new legislation on recycling has encouraged investment in their development by the motor industry.

Already, EU legislation proposals making vehicle producers liable for the costs of recycling will be enacted before the end of 2003 to deal with the nine million tonne European car mountain.

Ford has become a Biomat partner because it is interested in using the new materials for car body components that improve vehicle safety and reduce environmental impact.

Biomat project leader Robert West, said: “Concerns about the motor industry and its effects on our environment are growing every day and new legislation is putting them at the top of the corporate agenda. The development of more durable and ecologically sound materials will be a crucial part of automotive manufacturing in the future.”

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact