New vehicle sales in Taiwan rose slightly in December, by 0.1% to 41,821 units, according to data released by the Ministry of Transportation and Communications.

Full year sales were down by 0.7% at 420,780 units in 2015, according to the ministry. Sales of imported vehicles rose by almost 14% to 154,685 units, however. 

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Toyota and Lexus distributor Ho Tai Motor led the market last year, with 15,013 sales in December and 132,419 in the full year; followed by Mitsubishi distributor China Motor with 4,114 and 43,416 units respectively; Yulon Nisan 3,348 and 42,134 units; Honda 3,109 and 27,639 units; Ford 2,202 and 21,942 units; and Mercedes-Benz 2,023 and 21,542 units.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact