New vehicle sales in Taiwan fell by 17.5% to 21,306 units in August, from 24,343 units a year earlier, according to data released by the industry.

Cumulative sales in the first eight months of the year fell by 4.5% to 243,601 units, with sluggish global growth affecting domestic confidence.

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Toyota’s distributor Hotai Motor reported a 25% year-on-year decline in sales to 6,603 units, for a market share of close to 31%. Yulon Nissan Motor sold 2,436 units, followed by China Motor (Mitsubishi) with 2,090 sales and Ford Lio Ho with 1,945 units.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

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Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

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