South Korea's Ssangyong Motor, owned by Mahindra & Mahindra has released more details of its forthcoming all electric SUV.

The new vehicle, developed under the E100 project codename, is scheduled to be launched in South Korea next year.

The battery driven compact SUV will be sold alongside the company's other SUVs, including the G4 Rexton, Tivoli, Korando and Rexton Sports.

The loss making automaker hopes the new electric vehicle will mark a turnaround in its market performance after its global sales plunged by almost 28% to 49,387 units in the first half of 2020 from 68,189 in the same period of last year.

Earlier this year Ssangyong reported its 13th consecutive quarter of financial losses, prompting Mahindra & Mahindra to inject KRW40bn (US$33m) into the company to help it stay afloat through the global pandemic.

But this was far short of the KRW230bn (US$187m) in fresh capital Mahindra said previously was needed over a period of three years to return Ssangyong to profitability.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

In June, Ssangyong announced the sale of its main service centre in Seoul to local asset management firm PIA for KRW180bn (US$147m) in a sale and leaseback deal to help raise funds.

Just Auto Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Auto Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now