Spanish industry minister Jose Montilla has welcomed Volkswagen’s decision to return full production of the Seat Ibiza to Martorell, Spain, next June.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


The long-awaited move, “shows that Spanish industry can compete with countries that have lower labour costs,” Montilla told local radio Antena 3. Spain has been fighting to contain a corporate relocation spree to lower-wage countries, particularly in Eastern Europe.


In a statement, Seat confirmed the return of 10% or 20,000 units worth of Ibiza production to the blue-collar town of Martorell, which suffered a setback when the output was shifted to a lower-wage plant in Bratislava, Slovakia in 2002.


Volkswagen decided to hand back production of the emblematic Spanish model (which has sold 3.3 million units since launched in 1984) to the Catalan plant after it showed big flexibility and productivity improvements under a new collective labour agreement signed in May.


The move is expected to save up to 500 jobs which would have eventually become redundant in the 16,000-strong factory, trades union sources have said.


Martorell is expected to churn out 2,200 Seats per day next year, up from 2,000 now, according to unions. The factory makes the Altea, Ibiza, Cordoba, Leon and the new Toledo models.


Ivan Castano

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact