Hyundai’s new generation i10 will be a direct challenger to the Volkswagen Up, according to the Maeil Business Newspaper in South Korea.

Insiders said the carmaker is “paying close attention to the development of the new i10” as the demand for small and compact cars grows amid economic slowdown in Europe.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Production of the i10 for Europe has been switched to Hyundai’s plant in Turkey and the model is seen as a driving force for the brand in Europe.

The new model will debut at the Frankfurt show in September and will go on sale in European markets later this year or early 2014.

Hyundai Europe capacity now 500,000

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Auto Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Auto Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving automotive industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now