Chung Eui-sun said in a statement cited by Reuters the company had targeted sales of 1.4m units this year, in line with the 2008 tally, and would focus on cutting costs to deal with the recent rise of the Korean won.
Kia sold 399,200 cars in the first four months of 2009, down 14.5% year on year.
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Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.
Excellence in Action Continental has secured the Window Displays Innovation Awardin the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.