General Motors on Wednesday said Cadillac cars will be sold in right-hand-drive South Africa from early 2007.
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The initial three models are the Saab-built BLS mid-size sedan, the SRX crossover SUV, and the STS full-size sedan.
“South Africa is one of the fastest growing automobile markets in the world, and with our distinct portfolio of luxury vehicles, Cadillac is ready to further its expansion on the African continent,” said James Vurpillat, director of international marketing and brand development for Cadillac.
Robert Socia, president and managing director of GM South Africa, said: “In conjunction with the launch of the Cadillac brand, GM will begin a direct distribution network in South Africa. The network of retailers will open in major cities such as Johannesburg, Cape Town and Durban, and will be comprised of the best retailers in the country to guarantee a luxury customer experience.”
