Ford Sollers, a joint venture of Ford Motor and OJSC Sollers in Russia, has started production of the new Fiesta four-door sedan and five-door hatchback at its modernised plant in Naberezhnye Chelny, Tatarstan.

Ted Cannis, president and CEO, Ford Sollers, said: “Fiesta completes the Ford range which is now one of the freshest in the Russian auto industry and which offers a great Ford product in almost every major market segment.”

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The Fiesta will be the most affordable Ford car in Russia and comes in four specification levels, including the top Titanium series. The car launches in Russia with 1.6-litre petrol engines (85 hp, 105 hp, and 120 hp) and five speed manual or six-speed automatic Powershift (twin clutch) transmission.

Fiesta is the second Ford vehicle to be built at the fully modernised assembly plant in Naberezhnye Chelny, Tatarstan, and follows the successful production launch of the EcoSport sub-compact SUV late in 2014.

“The Fiesta has an unprecedentedly high level of local content; we are sourcing more than 100 components from local suppliers,” said Adil Shirinov, executive director and chief operating officer, Ford Sollers. “Starting from 2016, the car will also be equipped with engines manufactured at our new engine plant in Elabuga.”

Changes for the Russian-built Fiesta include increased ground clearance, an engine calibrated for RON 92 petrol and ‘enhanced winter options’.

Ford is also launching Mondeo and redesigned Focus in Russia.