Malaysia’s first national car company, Proton Holdings Bhd, has said it received 5,000 bookings for its all-new Proton X50 within the first ten days after it opened its order book in early July. The automaker launched an “early bird” promotion campaign, which includes a MYR 1,000 (US$ 236) cash rebate for the first 10,000 buyers.
The all-new B-segment X50 SUV, based on the Geely Geely Binyou L, will be officially launched in Malaysia this week, along with full pricing details. Proton claims the new model has 245 new dedicated parts that were developed as a result of more than 400,000 man-hours of R&D in collaboration with Geely.
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Proton confirmed that production is underway at its Tanjong Malim plant in Malaysia, as the company looks to begin deliveries immediately after the model’s official launch, with at least the first 5,000 units expected to be delivered to customers by the end of August.
The new X50 is powered by Geely’s new i-GT 1.5 TD engine, coupled to a 7-speed DCT gearbox, delivering 133 kW of power and 290 Nm of torque. It also comes with an upgraded ADAS Level 2 system.
