New vehicle sales in the Philippines declined by 4% to 38,029 units in September 2025 from 39,542 units a year earlier, according to members’ wholesale data released jointly by the Chamber of Automotive Manufacturers of the Philippines Inc (CAMPI) and the Truck Manufacturers Association (TMA). The market has begun to weaken in recent months, after three years of strong growth from the 2021 pandemic lows.
The market continued to be driven lower by weak demand for passenger vehicles, with sales falling by 24% to 7,948 units last month, while sales of commercial vehicles rose by 3.4% to 30,081 units. Market activity has been affected by an unusually intense typhoon season, which has brought widespread flooding in many parts of the country, and a strong earthquake that affected the central and southern regions.
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The latest government data shows continued strong economic growth in the country, with GDP expanding by 5.5% year-on-year in the second quarter, driven by strong household spending. The central bank has cut its benchmark interest rate by 25 basis points seven times in a little over a year, to 4.75% from a peak of 6.5%, to support domestic growth.
In the first nine months of 2025, the vehicle market was slightly lower at 343,410 units, compared with 344,307 units in the same period last year, underpinned by a 7% rise in commercial vehicle sales to 274,104 units, while sales of passenger vehicles fell by 24% to 69,306 units.
Toyota reported a 3.5% sales increase to 164,608 units in the nine-month period, with the company enjoying continued strong demand for its Hilux and Avanza/Veloz ranges; followed by Mitsubishi Motors with 65,152 units (-1%); Nissan 17,010 units (-16%); Ford 16,788 units (-22%); and Suzuki 16,332 units (+9%).
Sales of electrified vehicles amounted to 20,562 units year-to-date, including 16,335 hybrid electric vehicles (HEVs), 3,657 battery electric vehicles (BEVs), and 670 plug-in hybrids (PHEVs). Not all brands are covered, however, including China’s BYD, which is a key player in this segment. Last year, the government expanded its EO12 zero-tariff incentive programme, which runs until 2028, from just zero emission vehicles to also include hybrid vehicles.
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By GlobalDataCAMPI recently said it remains optimistic that the vehicle market will continue to expand in the second half of the year, forecasting full-year sales to reach 500,000 units, up from 467,252 units in 2024.
