OmniVision Technologies and the Hong Kong Applied Science and Technology Research Institute (ASTRI), say they have developed a new HUD, which delivers bright information to drivers, even in daylight.
Built on OmniVision’s OVP7200 and OVP921, the new HUD can produce 720p high definition (HD) images with reduced power consumption, improved contrast ratio and a wider operating temperate range.
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“ASTRI’s collaboration with OmniVision is based on a straight-forward idea of bringing brighter and clearer information into a driver’s line-of-sight, in the hopes of reducing distractions and improving safety for drivers and passengers,” said ASTRI senior manager, Kenny Chan.
“Through close collaboration and mutual understanding of our technologies, we have jointly produced an HUD that will set a new standard for driver displays in next-generation automobiles.
“We hope to continue our collaboration for two-dimensional holographic HUD, which we expect to debut in 2016.”
