Tokai Rika has established a new company in Salinas Victoria, Nuevo León, Mexico, which will be the business’ first operation in the Central American country.

“Given the rapid expansion of the Mexican automotive industry and its proximity to the US market, which is expected to exhibit sustained growth, establishing TRMX is part of a strategy aimed at responding more quickly and proactively than ever to customer needs and strengthening Tokai Rika’s business foundation in North America,” said a Tokai Rika statement.

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