Volkswagen is stepping up its expansion into the Malaysian auto market with the launch of the locally assembled Jetta sedan this week.

The brand has set a sales target of 20,000 units this year, or around 3% of the total vehicle market, compared with 11,500 units in 2013. Around 65% of these are expected to be built locally.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

The Jetta is assembled at a joint venture plant with DRB-Hicom in Pekan alongside the Polo and Passat models. It comes with a 1.4L twin-charged engine and seven-speed twin clutch gearbox.

Prices start at MYR130,888 (US$40,140) compared with just under MYR152,000 for the built up model.

Just Auto Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Auto Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving automotive industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now