Toyota would consider assembling hybrid models or manufacturing components in Malaysia if demand and volume increases.
Ismet Suki, president of the Japanese carmaker’s local operations, said Toyota is monitoring the demand for energy efficient vehicles, including hybrid cars in the country.
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He said: “We are beginning to see the awareness of hybrid vehicles. When the market improves and the volume is at a reasonable figure, then we will look into that possibility.” he said when asked if UMW Toyota is considering manufacturing hybrid vehicles there.
Speaking at the Malaysian launch of new Prius models, Ismet said Toyota could look at assembly or components manufacturing although a decision would depend on favourable policies to spur demand for energy efficient vehicles.
He added: “”There must be some continuity in terms of promoting hybrid vehicles in Malaysia. If the incentives and popularity increase continuously, then there is a need to look at it very seriously.”
The Malaysian government is focused towards developing energy efficient vehicles in the country and a soon-to-be announced National Automotive Policy is expected to include such plans. Since the government announced full tax exemption for hybrid cars in 2010, there has been a big jump in sales volume.
Ismet said that following the introduction of the incentives,Toyota hybrid sales leapt to over 2,000 units from about 80 units. This year it expects to sell 5,000 units, including Lexus hybrid models.
