Subaru has unveiled the Impreza Design Concept, which previews the carmaker’s new ‘Confidence in Motion’ design and brand strategy, at the Los Angeles Auto Show.
For the sporty four-door coupe the designers blended two ideas – ‘dynamic flow’ and ‘confident stance’ – while also incorporating Subaru’s core engineering values of dynamic performance through permanent Symmetrical All-Wheel Drive, safety, enjoyment and quality.
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The Impreza Design Concept is powered by a combination of the 2.0-litre naturally aspirated Boxer engine with a Lineartronic Continuously Variable Transmission (CVT). This combination represents Subaru’s next-generation of powertrain.
From the front, the Impreza Design Concept is clearly recognizable as a Subaru, with a hexagonal grille and wing-motif located between the hawk-eye-style headlights. Fin-shaped fog lamps, which mirror the wing motif, display a fresh expression of Subaru’s identity. The car’s low-and-wide stance – first seen on the 2011 WRX STI – is meant to convey security and safety, while the prominent wheel arches emphasise the vehicle’s sure-footed stance.