JLR and tyre supplier Pirelli have announced a claimed global automotive industry first commitment for the automaker to use FSC certified natural rubber tyres .
JLR will be the first to adopt FSC‑certified tyres in volume, switching supply to Pirelli across its entire range, starting with the new Range Rover Electric. The commitment will amount to 250,000 tyres per year.
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The complex Forest Stewardship Council (FSC) chain of custody certification process verifies that FSC‑certified material has been identified and separated from non‑certified material as it makes its way along the supply chain, from the plantations to the tyre manufacturer.
“The FSCTM certification confirms that forests are managed to preserve biological diversity, while benefiting local workers and communities in a way that is economically beneficial for them,” Pirelli said.
Supplier and automaker are also working to increase the percentage of sustainable and recycled content of all tyres.
JLR has also strengthened its global sourcing process to enable supplier evaluation on ESG criteria.
