Toyota Motor Corporation (TMC) and subsidiaries Kanto Auto Works, Central Motor and Toyota Motor Tohoku Corporation (Toyota Tohoku) are to be merged into a new company called Toyota Motor East Japan under a new president TMC senior managing officer Takeshi Shirane.

The move will be ratified at general shareholders meetings of the three companies and the new company.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

TMC and the three subsidiaries announced last July they would begin discussions toward a proposed merger and integration as part of a new corporate structure aimed at strengthening Toyota group production structure in Japan. An integration committee formed by the three subsidiaries is considering further details.

Shirane will take part in the preparations for the merger and integration as chairman of the integration committee and is scheduled to officially take the helm after the new company is established in July 2012.

The anticipated merger and integration is based on TMC’s strong belief that making Tohoku its third vehicle manufacturing hub in Japan after Chubu and Kyushu, as well as further solidifying and building on the independence of these three hubs, will further strengthen manufacturing in Japan.

The aim is to create a comprehensive automobile manufacturer that plans, develops and produces compact cars and also manufactures unit parts and supports overseas Toyota operations.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact