Nippon Seiki in Japan plans to expand production of head up displays (HUD) to
meet increased demand from General Motors in North America.

The Japanese components maker already ships HUDs to GM for the Corvette, but
the American car maker plans to expand HUD availability to two additional models.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Nippon Seiki is already one of the world’s largest HUD manufacturers with
annual sales of 25,000 units but, after GM starts production of the two new
models, annual HUD output should reach 110,000 units in 2003.

The HUD option has proved popular with Corvette buyers and 90% specify it,
Nippon Seiki said.

By 2003, the Japanese company will change its displays from the present single-colour
VFD type to use LCD dots. A year later, full-colour LCD dot HUDs will be introduced.









To view related research reports, please follow
the links below:-


OEM
Automotive Electronics in North America to 2004

Automotive
regional report: North America








Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact