Honda on Thursday unveiled the latest hybrid Civic, powered by a petrol-electric engine, that it hopes will get attention from drivers fed up with surging petrol prices, the Associated Press reported.

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The new hybrid model is about 280,000 yen ($US2,500) more expensive than the revamped petrol-powered model that Honda also rolled out in Japan on Thursday which runs about 2.1 million yen ($18,900), AP added.


Honda first introduced a hybrid Civic in December 2001, the report noted.


The Associated Press said president Takeo Fukui conceded that the added expense is still a turn-off for consumers but the company forecasts unit sales of the new Civic hybrid to climb to 40,000 cars globally, up 50% from the current hybrid model.


“Unless (the gap) narrows to about 200,000 yen ($1,800), it will be difficult to have full-fledged growth,” Fukui reportedly said.

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The Associated Press said the new Civic hybrid will be sold first in Japan, and later this year or early next year in North America and Japan.

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