Japanese Automobile News reports that Daihatsu plans to strengthen its relationship
with Toyota in Europe. The first move will be to use Toyota’s European networks
for distribution, finance and repair.
Unlike Toyota, and other major Japanese brands, Daihatsu has no production
facilities in Europe though Hijet vans are made under licence in Italy.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
Daihatsu currently sells just under 20,000 vehicles a year in Europe, most
of which are exported from Japan, and is finding it difficult to make a profit
with the yen strong against the Euro.
