The new department, which will report directly to the General Manager Jean Todt, has been created to manage sponsors, including the Formula 1 sponsors, develop Ferrari licensing and merchandising activities, and increase commercial opportunities based on Ferrari’s Brand values and its heritage.
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Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.
Excellence in Action Continental has secured the Window Displays Innovation Awardin the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.