Ferrari announced “a significant increase in both profits and sales” for the second quarter of 2010, driven by the success of two new models, the California and 458, as well as demand for Ferrari 599 GTO.
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Revenue rose 8.6% year on year to EUR488m Euro and vehicle unit sales were 2.6% up at 1,615 units. Trading profit was up 10% to EUR77m.
First half revenue rose from EUR891m to EUR903m and unit sales inched up 2% to 3,200 cars. H1 trading profit dipped to EUR116m from EUR124m a year ago due to a less favourable sales mix, especially in the first three months of the year, though partly offset by efficiency improvements, the automaker said.
Ferrari said its key US market had shown first good signs of recovery with 10% growth while China growth was over 20% and expected to rise further in coming months.
After various revamps and promotions, revenue from the online store rose 40%, the automaker noted.
Results from retail and licensing were also described as “good. Stores have booked growth of 40%, thanks in part to the opening of new locations, such as the ones in New York in Park Avenue and Johannesburg. Licensing activities have seen the renewal of partnerships with brands like Mattel for models and Acer for electronics.
