Motorcycle maker Ducati Motor Holding S.p.A. today announced record consolidated revenues for the fourth quarter and full year, ended December 31, 2001.


For the fourth quarter, revenues were Euro 123.9 million ($US110.5 million) representing a growth of 18.4 percent over the same period in 2000. Revenues from Ducati motorcycles for the period increased 19.7 percent to Euro 108.5 million and represented 87.6 percent of revenues. Motorcycle-related products, including spare parts, technical accessories and apparel, rose 8.8 percent to Euro 15.0 million over the comparable period in the previous year.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


For 2001, revenues were Euro 407.3 million ($US362.9 million) representing like-for-like growth of 9.2% over 2000. Total sales were up 7.3% from Euro 379.5 million ($US334.3 million) during the previous year. This discrepancy is due to a decrease of “miscellaneous other sales” of Euro 6.5 million, reflecting the one-off buy-back of inventory from the newly established UK subsidiary from the previous importer in January 2000.


Revenues from Ducati motorcycles increased 9.0 percent to Euro 344.9 million and represented 84.7 percent of revenues. Motorcycle-related products rose 9.8 percent to Euro 61.4 million over the same period last year.


“The fourth quarter showed a notable improvement in our revenue growth, making it the strongest quarter of the year, mostly thanks to a strong December,” said Carlo Di Biagio, Chief Executive Officer of Ducati Motor Holding. “All in all, I am very satisfied with our sales in 2001, given the volatile climate of recent months.”


While official world registrations data for the period are not yet available, Ducati estimates that fourth quarter registrations showed an improvement, growing around 2 percent versus previous year.


Registrations for 2001 are estimated to have grown approximately 1 percent, with weakness in the US (-23%) and in Italy (-3%) more than offset by strength in Japan (+51%), in the UK (+10%), and France (+8%).


During the fourth quarter of 2001, new independent Ducati Stores exclusively selling Ducati motorcycles and accessories were opened, including outlets in Zurichsee (Switzerland), Nantes (France), Regensburg (Germany), Matsudo Chiba and Tomei Yokohama (Japan), bringing the total to 88 stores worldwide at year-end.


In addition, Ducati announced the appointment of Joseph Piazza, 36, as Chief Executive Officer of Ducati North America, effective from February 4, 2002. Piazza will report directly to Nicola Greco, Vice President of Global Sales and Marketing at Ducati Motor Holding.


Final data will be announced on February 15, 2002, along with 2001net earnings results.


 

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact