Italian transportation ministry figures show that the Italian car market continued its downward trend in June. New car sales declined by 17.2% over last year to stand at 180,300 units.

Fiat’s Group’s market share in Italy continues to decline according to the figures, which show a share of 28.7% against 34.2% in the same month of last year and 31.1% in May.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

The Italian car market is in decline this year after a period of heavy discounting and the decline is compounding Fiat’s current problems, which include rising financial losses and low production capacity utilisation. It has been suggested that a scrapping incentive could be introduced to kick-start the market and help Fiat.

In 1997 a scrapping scheme in Italy kick-started the car market to 2.4 million units from 1.7 million units the year before.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact