Maruti Suzuki India’s sales fell last month for the first time in five months as higher interest rates and petrol prices finally began to reduce domestic demand.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Suzuki said sales fell 9.2% year on year in August from 65,968 to 59,908 vehicles. It last posted a decline – of 2.1% – in March, Dow Jones reported. Domestic market sales were off 10% to 54,113 units while exports rose just 1% to 5,795.


Analysts said that higher interest and stricter lending criteria had reduced the number of cars bought with loans from 80% to about 70%.


“High levels of interest rates will continue to affect demand and volume growth,” Citigroup Mumbai analyst Jamshed Dadabhoy said recently.


Tata Motors sales fell 3% to 43,576 cars and commercial vehicles. Its local sales of cars and SUVs were off 6.3% to 15,573 and commercial vehicle volume slid 0.8% to 23,231. Exports dropped 6.3% to 4,772.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Mahindra & Mahindra sales were up 5.2% last month to 19,211 units. But it posted a 35% decline in sales of the Logan sedan made by its joint venture with Renault to 1,464 units in August.


Hyundai Motor, which uses India as an export hub for some models, boosted sales 57.5% to 44,710 vehicles last month – selling 21,610 cars locally and and exporting 23,100.

Just Auto Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Auto Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving automotive industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now