Porsche is cutting jobs at its main holding company through attrition, according to reports.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


“Vacancies in production are not being filled again, since we have increased the output per worker considerably,” chief executive Wendelin Wiedeking said in a newspaper interview, according to Reuters.


The Porsche CEO aims to strategically position the company for a permanently weak dollar by achieving annual productivity increases of 6%, streamlining labour costs and boosting sales in emerging markets.


“Our entire hedging measures serve only one goal: to buy us time to prepare for the situation when currencies are against us,” Wiedeking reportedly said. Porsche’s current hedging contracts will expire in 2007.


“Even without hedging, we would still earn good money,” Wiedeking reportedly added.


A spokesman for Porsche later told Reuters that the company had not begun to cut jobs in production as a response to the strong euro but that attrition has been going on for several years there. Overall employment at the group has been growing, he said.


“We will also continue to further hedge ourselves against a further fall in the dollar (after 2007),” the spokesman added, according to Reuters.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Neonode has won the Innovation Award for Driver Monitoring Software for its camera-based, MultiSensing®-powered solution that delivers precise hands-on-wheel detection, regulatory-ready safety performance and low-footprint integration. Discover how Neonode is redefining driver monitoring, UX and compliance for next-generation semi-autonomous vehicles.

Discover the Impact