A unit of the large US dealership group Penske has acquired its first Porsche outlet in Germany in Mannheim.
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Porsche Deutschland has sold the once bankrupt outlet Porsche Centre Mannheim to Wiesbaden-based Penske Automotive Europe.
From 1 July the centre will operate as Penske Sportwagenzentrum, responsible for sales and service in the Rhine-Neckar area.
Porsche Deutschland acquired bankrupt Mannheim Porsche Center in November 2002 to ensure continuity in customer service and secure the jobs of the employees. Following restructuring, it is now independent again with all employees transferring to the new owner.
Bernhard Maier, general manager of Porsche Deutschland, said: “In the Penske Group, we have gained for the first time an international partner committed as a dealer to our brand in Germany.”
