Kia Motors Europe (KME) has announced the appointment of Bernard Bradley as Vice President Sales.

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The 42-year old Briton has gained experience in selling through multiple distribution channels over two decades at Vauxhall, Volkswagen, Volvo, BMW and most recently as General Manager-Cars at Honda UK, where he headed the car business across all functions.


Taking over his new position in Frankfurt from 1 January 2010, Bradley will report to Paul Philpott, COO of KME.


Announcing the appointment, Paul Philpott commented: “As a powerful and dynamic European team, we are quickly making progress in creating a strong organisation, leveraging and adding new resources in our region. Given the importance of a strong sales organisation in achieving our key objectives, we are delighted to welcome Bernard to this new role. KME will benefit greatly from his unrivalled, thorough and in-depth sales leadership skills.”

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