DaimlerChrysler already has orders for more than 50,000 of its fully redesigned Mercedes A-class compact cars in western Europe, meaning it has reached the sales target for 2004, the Associated Press (AP) reported.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
In Germany alone, the largest A-class market, customers have ordered 32,000 cars, DaimlerChrysler reportedly said.
“We are more than satisfied with the order intake for the new A-class,” Joachim Schmidt, the Mercedes Car Group executive responsible for sales and marketing, told AP. “Even before the presentation to dealerships, the planned annual [volume] of 50,000 units has been sold.”
AP said the five-door A-class will be in European dealerships from September 10, while a three-door version follows a few weeks later.
The Associated Press noted that Mercedes is at the beginning of a new model offensive. By the end of 2005, it will have launched fully redesigned versions of the A-class, the S-class luxury sedan and M-class SUV.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData
