Daimler has appointed Mercedes car sales chief to the board, a move that has been interpreted as making the ‘rising star’ a potential candidate to eventually succeed Dieter Zetsche as group CEO.
In a meeting today, the Supervisory Board of Daimler AG has appointed Ola Källenius (45) as a member of the company’s Board of Management with effect from January 1, 2015 until December 31, 2017.
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He will continue to be responsible for worldwide car Marketing & Sales. The Supervisory Board of Daimler AG has expanded the Board of Management to eight members.
“Ola Källenius will make our Board of Management younger and more international. These are two characteristics that we increasingly see also amongst our customers. With his wide-ranging experience, Mr. Källenius will help us to optimally address customers’ needs and to achieve the growth targets of our ‘Mercedes-Benz 2020’ strategy,” said Dr. Manfred Bischoff, Chairman of the Supervisory Board of Daimler AG, in a statement.
