Associated Press reports that BMW expects its 2005 net profit to remain even with last year, when it earned euro2.2 billion, but said Thursday that reaching the target is a “big challenge.”

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


BMW said earlier this year that the weak U.S dollar and higher steel prices would offset an expected increase in unit sales, and as a result, earnings would be flat, the AP report said.


Chief Executive Helmut Panke, speaking to shareholders Thursday at the Munich-based automaker’s annual meeting, said the company could reach last year’s target, and could reach or exceed the 1.2 million vehicles sold in 2004.


“The steps I have described to you — continuation of our product and market initiative, expansion of our production network, and greater participation of our shareholders — represents a big challenge for a company, if you take such steps individually, one by one,” Panke told shareholders, according to the report.


So far, sales of the company’s BMW, Mini and Rolls-Royce brands are up 8.6 percent to 403,521 vehicles, compared with the 371,417 sold in the same period last year.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Monumo’s Anser® platform has won the Innovation and Environmental awards by reinventing electric motor design with ultra fast, system level optimisation and lower environmental impact. Learn how Anser® is powering the next wave of sustainable automotive engineering.

Discover the Impact