Fuel cell supplier Ballard Power Systems is transferring its automotive division to a new company, Automotive Fuel Cell Cooperation, which will be majority owned by Daimler AG (50.1%). Ford and Ballard will remain partners in the project.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


In an announcement today Daimler said that Ballard is transferring ownership of its automotive division to the new company to be able to concentrate on the marketing of stationary fuel cell application.


The company will be headed by Andreas Truckenbrodt, currently executive director hybrid development of Daimler. He was previously an employee of Ballard.


Ford holds a 30% share in Ballard and Ballard will be the main financial partner in new company. In return, Daimler will retransfer its total stake in Ballard. Ballard will provide its employees of the research and development divisions as well as all the intellectual property and expertise relating to automotive fuel cell applications to the new company.


Despite concerns about the availability of hydrogen and its ability to be carbon neutral, Daimler expects fuel cell vehicles to reach maturity for large-scale production between 2012 and 2015. It said it would start producing a small series of B-class F-cell cars as early as 2010.


Herbert Kohler, chief environmental officer of the Daimler Group said: “Investment in the fuel cell is investment in our future. In the coming years, we will work intensively on making this technology even more reliable and on cutting costs. For all the companies involved, the foundation of Automotive Fuel Cell Cooperation is an important step into the future because in the long term, the fuel cell is the most viable proposition for sustainable and zero-emission mobility combined with a sparing use of resources.”

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact