Audi has reportedly scrapped its hybrid-powered A6 due to low sales.

A report in Car and Driver said that the company has sold a mere 4,000 units of the variant, which was launched in 2011. Some 80% of sales were in Asia.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

The vehicle is powered by a 155kW 2.0 TFSI petrol engine paired with a 33kW/211Nm electric motor, travelling 0 to 100km/h in 7.3 seconds. A6 Hybrid had a fuel economy of 6.2 l/100km and could cover up to three kilometres on battery power alone, while travelling at around 60km/h. 

It is speculated that the axe fell on the A6 Hybrid when a mid-life facelift became due. Rather than invest in that, the company decided to pull the model. 

However, reports suggest that Audi is considering a plug-in hybrid version of the A6 for the next generation model and that the VW Group sees the plug-in hybrid route as the way to go on electrification for models across its brands.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact