Geely-owned Lotus has responded to reports that it is considering ending UK sports car production at its Norfolk plant in favour of setting up a new plant in the US.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Recent media reports have suggested that the company is reviewing options for UK manufacturing following the introduction of 25% import tariffs on cars shipped from the UK to the USA, a major market for the brand. A bilateral trade deal to lower US tariffs on cars shipped from the UK to the US has yet be implemented and Lotus was forced to halt production when the US tariffs came into effect in April.

In a statement on X Lotus said it remains committed to the UK and that it has invested significantly in UK operations over the past six years. However, it also acknowledged that it is actively exploring strategic options to enhance efficiency and ensure competitiveness in an evolving market.

Reports have said that Lotus could move the assembly of cars to the US, working with a US partner with contract assembly capabilities.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

The Financial Times has reported that the Lotus statement follows contact with UK government in which London has said it will offer support to the company to keep the plant open, though it is unclear what that would be – or what level of manufacturing capacity Lotus’ parent would be happy to keep in the UK.

Geely took control of Lotus in 2017 when it took a 49.9% stake in previous parent company Proton. It also owns Volvo Cars, which has a manufacuring site in the US (South Carolina).

Just Auto Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Auto Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving automotive industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now