GAC says it will enter the Russian market with the GS8 SUV next month.
GAC says the GS8 luxury flagship 7-seat SUV, which is certified for sale in Russia, is a special edition that offers a multi-terrain driving mode, smart security protection, intelligent 4WD system, independent suspension system and high-performance chassis shock absorber.
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The first batch of GS8s has arrived in Russia.
Attendees of the launch event in Moscow next month will also see a marketing campaign presented alongside the announcement of GS8’s new product ambassador – described as a ‘chart-topping superstar’.
GAC made its announcement of entering the Russian market, following its debut at the Moscow International Automobile Salon (MIAS) in August 2018. Since then the brand has participated in the 2019 St. Petersburg International Motor Show and Russian Association of Auto Dealers (ROAD) annual meeting and has hosted a series of brand promotion events with local dealers to increase brand awareness.
In 2018, GAC also established GAC MOTOR RUS to prepare for the development of the sales network and the introduction of more models.
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By GlobalDataGAC MOTOR RUS is the company’s first overseas subsidiary and GAC describes Russia as an integral market for its international strategy.
The GS8 SUV will be available in Russia from December 9.
