GAC Motor (Guangzhou Automotive) has announced the launch of the company’s first overseas subsidiary in Russia, GAC Motor RUS, along with plans to enter the Russian market in 2019.
As its first overseas appearance – Moscow Show (MIAS) – this week, GAC Motor displayed its premium vehicle models, including GS8, GA8, and its brand new GS4. Ms Qiuyan, Counsellor of the Economic and Commercial Counsellor’s office of the Embassy of the People’s Republic of China in the Russian Federation, Mr Shao, vice president of GAC Group, Mr Songguang, executive vice president, Mr Feng, assistant president of GAC Motor, Mr Shunsheng, president of GAC Motor RUS, as well as around 100 journalists from Russian local media and other international media attended the press conference.
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At the event, GAC Motor announced the official launch of GAC Motor RUS, the brand’s first overseas subsidiary, which is another important step to facilitate the company’s internationalisation. The company also hosted a brand promotion conference during MIAS and launched a recruitment drive of Russian dealers to prepare for its entry to the Russian market in 2019. With its high-quality vehicles, GAC Motor aims to ‘make its brand stand out in Russia and win the recognition of consumers in Russia and neighbouring countries within 3-5 years’.
GAC Motor says it is committed to the ambition of building a world-class brand and a global company. After MIAS, the company says it will continue to introduce more high-quality products and enhance the brand’s popularity, reputation and influence in the Russian market with the ‘brand mission of creating an enjoyable life of mobility for Russian customers’.
