Infiniti has provided a first look at the Q30 Concept, which will have its world premiere at the 2013 Frankfurt Motor Show as the “next step in Infiniti’s foray into new premium segments”.
Infinit says that the Q30 Concept “embodies Infiniti’s vision to deliver head-turning design, innovative materials with precise fit and finish and passionate craftsmanship, while provoking a radical shift in the premium compact segment”.
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The shape of the Infiniti Q30 Concept deliberately challenges categorisation – not a coupe, not a hatch and not a crossover but a fusion of the three body styles, the brand claims.
Infiniti adds that the car is “designed for younger customers seeking an alternative to traditional premium compact vehicles and open to convention-challenging approaches”.
A production version of the car will be made at the UK’s Sunderland plant.
